Tuesday 18 December 2007

Email to Virgin Active

Hi ****



Thank-you for taking the time to call me yesterday and going through things.

I am in a bit of a difficult situation.... However much I would like to meet up and chat I feel that I would be waisting bothour times. You must see this from my perspective that whilst I do not object to meeting you in principal there seems to be little purposeas you are not, to my understanding the decision maker in relation to this policy - please correct me if I am mistaken in this regard. I am unable to move on the possition of the Virgin Active customers that I in some way speak for and I feel that you are not in a position to be able to make a gesture from Virgin Active to its customers on this point (be it bringing back the sweat towels or charity donations).



This is a very awkward and unfortunate position to be in. Really it is Virgin Active that hold all the cards here and to most Club Members it is Virgin Active who should offer a meaningful gesture of good will to either the customers and / or the environment considering that Virgin Active are using both to their financial benefit. I hate to draw parallels but in this situation I feel I must:

If you were a customer of a mobile company X and they decided from one month to the next to reduce by more than half the amount of minutes you had a month for what ever reason and said that they were doing this for your benefit as this would make it possible for them to invest in better technology, I honestly do not think that you would be best pleased.



This is exactly what you are doing at Virgin Active. Except you have found a way, using the environment as an excuse, to place yourselves in some sort of "self righteous" position and are bulling your own customers into submission with this.



Your customers are not asking much. They ask from the company, to which they pay money for a service, very reasonable and logical steps in this situation. To either understand that they have made a massive mistake and overturn this initiative or prove that they are of good faith and honest and give the savings to an environmental charity.



The fact that I have to repeat this over and over again is incredibly depressing, I really believed that Virgin was better than this.



Please feel free to contact me if you believe that I am wrong in my assessment of the outcome of a potential meeting with yourself.



Best regards,



****

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